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MEAP Authors: Pat Romanski, Liz McMillan, Dean Madison, Elizabeth White, Nate Vickery

Related Topics: iPhone for Business, Wireless Technology Magazine, Mobile Enterprise Application Platforms, Advertising on New Media, Mobile Web Developer

News Item

Regarding Google’s $750 Million Acquisition of AdMob

Statement from CEO of Mojiva

Dave Gwozdz, CEO of Mojiva Inc. today issued the following statement.

“The news that Google acquired mobile advertising player AdMob for $750 million confirms the legitimacy of the mobile advertising industry, and overcomes any skepticism of whether small screens can offer big opportunities to reach mobile consumers,” says Dave Gwozdz, CEO of Mojiva Inc., which operates a mobile ad serving platform and mobile ad network. “The fact that Google has placed a premium on owning a mobile ad network is very notable. The market has definitely matured to the point where it makes sense for online behemoths to try to combine networks, analytics and delivery technologies in the hopes of capturing a share of this growing market.”

Gwozdz, one of the nation’s most qualified mobile ad experts, has tremendous insight into the mobile advertising industry and can speak directly to the Google/AdMob deal. Gwozdz was a founding member of the DoubleClick team, the largest acquisition ever made by Google

More Stories By Carmen Gonzalez

Carmen Gonzalez is the co-founder, president, and CEO of SYS-CON Media, Cloud Expo, Inc. and Ulitzer, Inc.

Carmen has been in charge of SYS-CON's sales and marketing functions since 1994. Under her leadership, the company was named by Inc 500, among the fastest growing 500 privately held companies in North America three years in a row.